BUSINESS TO CUSTOMERS
Importance and solutions of B2C
What is the Business to Customer (B2C) in InsurTech Industry?
Business to Customer (B2C) in the InsurTech industry refers to the interactions, transactions, and relationships between insurance technology companies (InsurTechs) and individual consumers. B2C in InsurTech involves the use of innovative technologies to provide insurance products and services directly to customers, thereby transforming various aspects of the traditional insurance purchasing process. Here's an overview of B2C in the InsurTe ch industry:
Direct Online Sales
InsurTech companies offer insurance products directly to consumers through their online platforms. This enables customers to research, compare, and purchase insurance policies conveniently from their computers or mobile devices
Digital Policy Management
B2C InsurTech solutions allow customers to manage their insurance policies digitally. Customers can view policy details, makechanges, file claims, and track the status of their claims online
Personalized Offerings
InsurTechs use data analytics and AI to tailor insuranceofferings to individual customers' needs. Personalized recommendations for coverage levels, deductibles, and pricing are provided based on customer information and preferences
Faster Claims Processing
B2C InsurTech platforms often streamline the claimsprocess through digital interfaces and automation. Customers can submit claims online, provide required documentation electronically, and track the progress of their claims in real time.
On-Demand Coverage
InsurTechs provide customers with the ability to purchase insurance coverage for specific timeframes or events. For example, customers can buy travel insurance for a single trip or temporary health insurance.
Risk Prevention
Some B2C InsurTechs offer solutions that go beyond traditionalinsurance by focusing on risk prevention. This can include connected devices thatmonitor home security or devices that promote safe driving habits
Who is Business to Customer (B2C) for in InsurTech Industry?
The Business to Customer, or simply "B2C" model, refers to companies that offer insurance technologies directly to the consumer. In this model, insurance products and services are offered directly to individual customers, allowing them to purchase or manage insurance policies that suit their needs through online platforms.
- With our B2C solutions
- You can inform your customers about new developments on your website, indicating that you are expanding your campaigns and product range.
- You can offer various insurance products and inform them about existing policies with our mobile applications.
- Your customers can choose policies according to their insurance needs, compare prices and purchase quickly.
- You can offer personalized policies by focusing on your customers' specific insurance needs.
- You can help your customers manage their existing insurance policies. In this way, users can store their policy information on a central platform, make changes and submit damage claims online.
Our Products on B2C
Gebeliğim Güvende
Gebeliğim Güvende, one of our B2C products, introduces maternity insurance products to expectant mothers. The insured can review and purchase the product and receive post-policy support.
gebeligimguvende.comTam Benim Sigortam
Tam Benim Sigortam, one of our B2C products, is an end-to-end platform that connects the insured to both the insurance company and the sales representative. Thanks to the application, the insured can query the policy status and purchase it.
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